The video games industry continues on its upward trajectory, driven by a combination of gaming software trends and further breakthroughs in technologies such as cloud gaming, virtual reality (VR), augmented reality (AR), and eSports…


With the niche knowledge, our IT lawyers advise on various aspects of the video game sector, across platforms and genres, from development and publishing to distribution, and IP commercialization.


While our clients include some of the major global players in the video games industry, we also advise smaller game studios, hardware developers, advertisers, and other industry actors in this exciting IT industry subsector.

Our services include the following:

  • Video Game Development and Publishing Agreements
  • Video Game Distribution Agreements
  • EULAs, website Terms of Use, game competition Terms and Conditions, and Privacy Policies
  • General Regulatory and Compliance
  • Consumer Compliance (including children’s compliance)
  • Sponsorships and Endorsements
  • Game Merchandising and eCommerce
  • Data Protection and the GDPR Compliance
  • Acquisition and Licensing of Video Games and Intellectual Property Assets
  • Music and Sound Recording Licensing
  • Brand Protection Strategy (including the protection and enforcement of copyright and other intellectual property rights).
  • Patent, Trademarks, and Design Protection
  • Mergers, Acquisitions, and Strategic Transactions
  • Joint Ventures
  • Employment, consultancy, and Work-for-hire Arrangements
  • Sub-Contractor and Outsourcing agreements
Zunic Nemanja

Nemanja Žunić

Articles in IT Law

5 min read

Tijana Žunić Marić